How to Make Thousands Per Month Selling Stickers Online

Selling stickers online is one of the most lucrative and scalable business models out there right now. With low startup costs, high profit margins, and plenty of platforms to sell on, it’s perfect whether you’re just starting out or looking to grow your existing business.

In this guide, I’ll walk you through everything you need to know, from creative sticker ideas and sourcing materials, to designing eye-catching products, choosing the right marketplaces, and scaling your sales to bring in thousands of dollars per month. Ready to stick your way to success? Let’s get started.

Selling Stickers Online

Why Selling Stickers Is a Profitable Business

• Low startup costs, You don’t need much upfront investment to get started, making it accessible to almost anyone.
• High profit margins, Stickers are inexpensive to produce but can sell for a good price, meaning you keep more of what you earn.
• No need for paid advertising, Platforms like eBay, Etsy, and Amazon have built-in traffic, so you can make organic sales without spending big on ads.
• Easily scalable, Just add more design variations and increase your listings to grow your sales without drastically increasing costs or workload.

Popular Sticker Ideas That Sell Well

Choosing the right sticker designs can make or break your sales. Here are some proven categories that consistently perform well in the market:

1. New Driver Stickers
   Parents love buying these for their teens who are learning to drive, it’s a practical, must-have item that sells year-round.
2. Political Stickers
   Especially hot during election seasons, political stickers tap into current events and passionate audiences.
3. Manual Transmission Stickers
   Car enthusiasts adore these, they’re niche but highly dedicated buyers.
4. Family Stickers
   Custom designs featuring family members and pets are always popular and perfect for personalization.
5. Hard Hat Stickers
   A staple among construction workers, these rugged decals are both functional and expressive.
6. Toolbox Stickers
   Ideal for professionals and hobbyists who want to personalize their gear.
7. Water Bottle Stickers
   Trendy and versatile, these are huge for customizing popular brands like Stanley and Nalgene.

Where I Source Stickers for Maximum Profit (and Sanity)

Alright, let’s talk sticker profit, mama-to-mama. If you’re diving into the world of selling stickers, whether on Etsy, through Instagram, or even on your own site, where you get your stickers printed (or how you fulfill orders) can make or break your margins. I’ve tested a bunch, wasted time on the wrong ones, and now I’m sharing the real-deal scoop. Here’s my honest ranking, based on cost, effort, and how much cha-ching you can actually make.

1. Printful – Best for Print-on-Demand Stickers (Hands-Free Hustle)

If you’re like me and don’t want sticker stock taking over your dining table, Printful is a lifesaver. It’s a print-on-demand (POD) service that handles everything: printing, packing, and shipping.

• Cost to You: $2.40–$3.50 per sticker (depending on size and finish)
• Retail Price You Set: $4.50–$6.50
• Profit Margin: Around $2–$3 per sticker
• Startup Cost: $0 (no upfront inventory needed!)
• Where to Sell: Etsy, Shopify, your own site
• Link: Printful Stickers

Hot tip: You can integrate Printful directly with Etsy or Shopify for a seamless setup. No packing tape required.

2. Etsy – Best for Exposure and Easy Sales

Etsy is sticker heaven. People literally go there to shop for unique, artsy stickers, so the traffic is already built-in.

• Cost to You: Depends on your supplier (Printful, MakeStickers, or DIY)
• Listing Fee: $0.20 per item + 6.5% transaction fee
• Average Sticker Sale Price: $3–$5 each
• Startup Cost: Low, just your listing fee and inventory (if not POD)
• Profit Potential: $1.50–$4 per sticker
• Link: Etsy Stickers

Mom truth: Etsy’s marketplace is perfect if you’ve got artsy, niche, or trendy designs like Taylor Swift lyrics or funny mom quotes.

3. Redbubble – Easiest Passive Option for Artists

If you’ve got design files sitting in Canva, throw them on Redbubble and let the platform do the rest. It’s truly passive income.

• Cost to You: $0 upfront
• Sticker Price Set by Redbubble: $2–$4
• Your Earnings: About 20% margin, so roughly $0.50–$0.80 per sticker
• Startup Cost: None
• Link: Redbubble Stickers

It’s competitive, but if your designs hit a trend, like Y2K aesthetics or cute mental health slogans, you can earn while you sleep.

4. MakeStickers.com – High-Quality Custom Orders

This one’s perfect if you want to test sticker packs, do craft fairs, or fulfill orders yourself.

• Cost to You: Around $2–$3 per custom sticker
• Minimum Order: None
• Profit Margin (if selling for $5): $2–$3 per sticker
• Startup Cost: Just your first order
• Link: MakeStickers.com

Pro tip: Bundle stickers into packs of 5–10 to increase order value.

5. Capital Promotions – Best for Bulk Runs

If you’re doing events, subscription boxes, or need hundreds of stickers, this is the bulk MVP.

• Cost to You: As low as $0.10–$0.25 per sticker (bulk pricing)
• Minimum Order: Typically 250 units
• Profit Margin: Huge, up to $4–$5 per sticker if resold individually
• Startup Cost: Around $25–$100+ for initial order
• Link: Capital Promotions

This one’s for mamas thinking big, like launching a brand or doing wholesale.

6. Payhip – Sell Digital Sticker Files

Here’s a sneaky good option if you’re into selling digital files for printable or planner stickers.

• Cost to You: $0 (just your time and Canva skills)
• Selling Price: $3–$8 per digital sticker pack
• Profit Margin: 100% minus PayPal/Stripe fee
• Startup Cost: None
• Link: Payhip

No shipping, no printing, no post office lines. Just upload and share the link!

Selling Stickers Online Bonus Tip:

Some sellers choose to invest in their own printing equipment to gain full control over quality and turnaround times. However, this requires a higher upfront investment and space, so it’s best suited for those ready to scale.

How to Design High-Converting Stickers

You don’t need to be a professional graphic designer to create stickers that sell like hotcakes. Here are some simple, effective ways to get your designs just right:

• Canva: A free, super user-friendly tool perfect for basic designs and quick edits, no experience needed.
• KD (Kittl Design): Made specifically for product designs like stickers, this platform offers more tailored features to help you create standout graphics.
• AI Design Tools: Use tools like ChatGPT for ideas and Midjourney for visuals to generate hundreds of design concepts in no time.
• Hiring Designers: If you want something unique and professional, platforms like Fiverr or Upwork make it easy to find talented freelancers at reasonable prices.

Key Tip:

Many top-selling stickers are actually simple text-based designs with bold, eye-catching colors, sometimes less really is more.

Where to Sell Stickers for Maximum Exposure

Getting your stickers in front of the right audience is key to making consistent sales. Here are the best marketplaces and sales channels to consider:

1. eBay
   A high-traffic marketplace with built-in search demand, perfect for reaching casual buyers looking for a variety of stickers.
2. Amazon
   Ideal for scaling your business and reaching a massive audience, especially if you have popular or standardized designs.
3. Etsy
   The go-to platform for custom, handmade, and niche sticker designs, great for creatives targeting a specific community.
4. Your Own Shopify Store
   Gives you full control over branding, customer experience, and pricing, perfect for building a unique sticker brand.
5. Wholesale to Local Businesses
   Don’t overlook local gas stations, gift shops, and boutiques as opportunities to get your stickers in physical stores for resale.

Pro Tip: Selling across multiple platforms increases your reach and boosts your chances of making more sales consistently.

Selling Strategies to Increase Profit Margins

1. Offer “Buy 2, Get 1 Free” Deals
   • This encourages customers to buy in bulk, increasing your average order value and overall profits.
   • Fun fact: Over 50% of customers choose this deal when it’s available, it’s a simple way to boost sales.
2. Start with Low Pricing to Gain Visibility
   • Launch your stickers at a lower price point to rank higher on marketplaces like eBay and Amazon.
   • Once you build reviews and traction, gradually increase your prices to maximize profits.
3. Leverage Free Shipping with Low-Cost Delivery
   • Stickers are lightweight and can be shipped in simple envelopes with regular stamps (about $0.73), keeping your shipping costs minimal.
   • Offering free shipping while maintaining low delivery costs is a win-win that attracts buyers and preserves your margins.
4. Manage Cash Flow Wisely
   • Avoid ordering huge sticker inventories upfront without testing demand.
   • Start with small batches, validate sales, then increase order sizes based on proven demand to keep cash flow healthy.

Sticker Business Profit Breakdown

Let’s break down the numbers to see how much you can make selling stickers priced at $4.95 each:

Profit Per Sale:

After subtracting costs, you’re left with about $2.87 profit per sticker sold.

Scaling Potential:

If you sell just 100 stickers a day, that translates to a daily profit of $287+, which adds up to over $8,600 per month!

Final Thoughts: Scaling to a Full-Time Business

• Focus on high-volume, high-demand designs that resonate with your target audience.
• Expand your presence by selling on multiple platforms to maximize exposure and sales.
• Use bulk purchasing to reduce costs and boost your profit margins.
• Always test demand before investing heavily in inventory to avoid overstocking.
• Run promotions and deals to increase conversion rates and keep customers coming back.

Selling stickers online is an underrated but highly profitable business. With minimal upfront investment and smart strategies, you can build a passive income stream that generates thousands of dollars per month.

Frequently Asked Questions: